Below is a partial list (in no particular order) of the books I've read over the years in my
efforts to learn about marketing, motivation, sales, and particularly website
marketing.
Click on the links to get your own copy
of the books in the list below from
Amazon.com.
Stars indicate my favorites.
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Twitter Power: How to Dominate Your Market One Tweet at a Time
- Joel Comm |
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Screw It, Let's Do It (Expanded Edition): 14 Lessons on Making It to the Top While Having Fun & Staying Green
- Richard Branson
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Ignore Everybody: and 39 Other Keys to Creativity
- Hugh MacLeod |
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Outliers: The Story of Success
- Malcolm Gladwell
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The Tipping Point: How Little Things Can Make a Big Difference
- Malcolm Gladwell |
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Unlimited New Patients - Howie Horrocks
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More Unlimited New Patients - Howie Horrocks
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Everything is Marketing - Fred Joyal (founder of
1800-DENTIST)
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The Greatest Salesman in the World
- Og
Mandino
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Little Red Book of Selling: 12.5 Principles of Sales Greatness
- Jeffrey Gitomer
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Brag!: The Art of Tooting Your Own Horn without Blowing It
- Peggy Klaus
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The E-Myth Revisited: Why Most Small Businesses Don't Work and What to Do About It
- Michael Gerber
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The Invisible Touch: The Four Keys to Modern Marketing
- Harry Beckwith
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How to Become a Marketing Superstar: Unexpected Rules That Ring the Cash Register
- Jeffrey
J. Fox
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Fish! A Remarkable Way to Boost Morale and Improve Results
- Stephen C. Lundin, PhD
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Gung Ho! Turn On the People in Any Organization
- Ken Blanchard
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Getting to Yes: Negotiating Agreement Without Giving In
- Fisher, Ury,
and Patton
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The Greatest Salesman in the World: Part II The End of the Story (Vol 2)
- Og Mandino
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Tribes: We Need You to Lead Us
- Seth Godin
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All Marketers Are Liars: The Power of Telling Authentic Stories in a Low-Trust World
- Seth Godin
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Little Green Book of Getting Your Way: How to Speak, Write, Present, Persuade, Influence, and Sell Your Point of View to Others (Jeffrey Gitomer's Little Books)
-
Jeffrey Gitomer
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25 Ways to Win with People: How to Make Others Feel Like a Million Bucks
- John C. Maxwell
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Integrity Selling for the 21st Century: How to Sell the Way People Want to Buy
- Ron Willingham
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A Consumerist's Road Map - Dr. Howard Farran
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Whale Done! : The Power of Positive Relationships
- Ken Blanchard
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The Fred Factor: How passion in your work and life can turn the ordinary into the extraordinary
- Mark Sanborn
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Primal Leadership: Learning to Lead with Emotional Intelligence
- Coleman, Boyatzis, and
McKee
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The Dip: A Little Book That Teaches You When to Quit (and When to Stick) - Seth Godin
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The Contrarian Effect: Why It Pays (Big) to Take Typical Sales Advice and Do the Opposite
- Port and Marshall
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Dentists: An Endangered Species
- Dr.
Paul Homoly
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Meatball Sundae: Is Your Marketing out of Sync?
- Seth Godin
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Ziglar on Selling: The Ultimate Handbook for the Complete Sales Professional
- Zig Ziglar
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Selling the Invisible: A Field Guide to Modern Marketing
- Harry Beckwith
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What Clients Love: A Field Guide to Growing Your Business
- Harry Beckwith
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The Wisdom of Crowds
- James Surowiecki
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Selling Dreams: How to Make Any Product Irresistible
- Longinotti-Buitoni
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Networking with the Affluent and Their Advisors
- Dr. Thomas
Stanley
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You, Inc.: The Art of Selling Yourself
- Harry Beckwith
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The 7 Habits of Highly Effective People
-
Stephen Covey
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The Millionaire Next Door
- Stanley and Dankin
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Building a Web Site for Dummies
- Crowder
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Good to Great: Why Some Companies Make the Leap... and Others Don't
- Jim Collins
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Search Engine Optimization For Dummies (For Dummies (Computer/Tech))
- Kent
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Secrets of the Millionaire Mind: Mastering the Inner Game of Wealth
- T. Harv Eker
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Break From the Pack: How to Compete in a Copycat Economy
- Harari
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Long Tail, The, Revised and Updated Edition: Why the Future of Business is Selling Less of More
- Chris Anderson
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The Power of Focus: What the Worlds Greatest Achievers Know about The Secret of Financial Freedom and Success
- Jack Canfield
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The Magic of Thinking Big
- David J. Schwartz,
PhD
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Soft Selling in a Hard World: Plain Talk on the Art of Persuasion (2nd Edition-Revised & Updated)
- Vass
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Best Website: Simple Steps to Successful Websites
- Nelson Bates
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You Are the Message
- Roger Ailes
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Differentiate or Die: Survival in Our Era of Killer Competition
- Jack Trout
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Waiting for Your Cat to Bark?: Persuading Customers When They Ignore Marketing
- Eisenberg &
Eisenberg
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Riches in Niches: How to Make It Big in a Small Market
- Friedmann
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Don't Make Me Think: A Common Sense Approach to Web Usability, 2nd Edition (Voices That Matter)
- Krug
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Words that Sell, Revised and Expanded Edition: The Thesaurus to Help You Promote Your Products, Services, and Ideas
- Bayan
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Small Is the New Big and 183 Other Riffs, Rants, and Remarkable Business Ideas
- Seth Godin
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Web Design All-in-One For Dummies
- Sue Jenkins
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Who Moved My Cheese?: An Amazing Way to Deal with Change in Your Work and in Your Life
- Spencer Johnson, MD
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Mastering Online Marketing: 12 Keys to Transform Your Website into a Sales Powerhouse
- Meyerson
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Web Marketing For Dummies
- Jan Zimmerman
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Success Is a Choice: Ten Steps to Overachieving in Business and Life
- Rick Pitino
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Becoming a Person of Influence: How to Positively Impact the Lives of Others
- John C.
Maxwell
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The Adweek Copywriting Handbook: The Ultimate Guide to Writing Powerful Advertising and Marketing Copy from One of America's Top Copywriters
- Joe Sugarman
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Pay Per Click Search Engine Marketing For Dummies
- Peter Kent
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Made to Stick: Why Some Ideas Survive and Others Die
- Chip Heath
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AdWords For Dummies
- Howie Jacobson
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